Will Google Editions kill the iPad? The Kindle slayer? Google Editions is a browser-based e-book platform that may have Apple and Amazon looking for no faxing payday loans. The launch date of late June or July for Google Editions was announced earlier this week. Google Editions, in contrast to Amazon and Apple, is a digital publishing service offering books that customers can read on any device and buy from whoever wants to sell the books to them. The Google Editions e-books is probably making publishers most anxious about it. Also, Google Editions, unlike Amazon and Apple business, will let publishers name their own prices.
The Google Editions eBooks
The Google Editions debut was announced at Random House’s New York offices by Chris Palma, Google’s strategic partner development manager. The Wall Street Journal says Google Edition users will be able to read Google Editions e-books they discover through Google’s book-search. Including independent shops, Google Editions will let book retailers sell Google Editions on their online websites and let them keep many of the cash.
The launch date for Google Editions
The Google Editions launch date is emerging as a significant threat to the goals of Amazon and Apple to dominate e-publishing. Currently, Amazon promotes more than 500,000 titles for its Kindle device. For the iPad there are tens of thousands and counting. Google has digitalized 12 million books, even some out of print titles, which is a much larger selection than Apple or Amazon. iPad titles have to be purchased at Apple and Kindle at Amazon. Any device that has a browser can access Google Editions given that titles will be available everywhere.
E-pub for Google Editions
In a few months Google Editions e-pub could turn the entire publishing world — online and in real life — upside down. In an article published within the New Yorker in April, Dan Clancy of Google Books said that in trying to dominate the market, Amazon and Apple were taking the wrong approach to business online. “It's much more of an open ecosystem, where you find a way for bricks-and-mortar stores to participate in the future digital world of books,” he said. “We're quite comfortable having a diverse range of physical retailers, whereas most of the other players would like to have a less competitive space, because they'd like to dominate.”
Reality check for Amazon
One of the biggest pros about Google Editions is that it lets publishers set the price of their books, and gives local bookstores a chance to compete with behemoths like Amazon, Apple and Barnes and Noble. Ill will is being caused within the publishing world because of the book pricing policy on Amazon. Because Amazon is insisting on selling e-books for a flat $ 9.99, they’re really losing money. The New Yorker reports that with 80-90 percent market share, Amazon thinks it can later bend publishers to its will.
Will Google Editions kill the iPad?
Is it possible that Google Editions could be the iPad killer? With the Google Editions launch date approaching, the Wall Street Journal reports that publishers haven’t officially agreed to participate, but most industry insiders think it's an offer they can’t refuse. Publishers need more outlets to sell books. Even a bookstore on the corner will make cash on millions of titles. You also do not have to purchase a Kindle or an iPad to read them. So why would you buy them?
Sources for the article
Wall Street Journal
http://online.wsj.com/article/SB10001424052748703866704575224232417931818.html?mod=WSJ_business_LeadStoryCollection
New Yorker
http://www.newyorker.com/reporting/2010/04/26/100426fa_fact_auletta
publishers set the price of their books
http://news.cnet.com/8301-1023_3-10444878-93.html?tag=mncol;txt
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